Howard Tam · Toronto
I sell, and I build the systems I sell with.
I built the sales and CRM stacks at two startups from zero, at Sequence and at Viggle, then put an agentic outbound layer on top with Claude. Four years of selling inside B2B startups keep what I build grounded in how sellers actually work.
Read the case studies ↓- 400+
- companies cold emailed at Viggle, Jul to Oct 2026, on an outbound system I built on Claude, HubSpot, Apollo and Clay
- 15%
- of companies on Viggle's newest API line wrote back, counting only replies from a person (10% across all lines)
- ~$47K
- closed at Viggle, plus 30+ API opportunities originated, 2 live in production
- 200+
- deals across 3 pipelines on the HubSpot stack I built at Sequence
Selected work
All work →- Agentic outbound that won't send anything untrueFour scheduled agents, two gates, a person on send. 400+ companies, 15% human reply rate on the newest API line.
- Viggle Console: a sales demo tool that became an MCP serverAn API console 6 colleagues use, then an MCP server that lets Claude run paid video batches with spending guardrails.
Projects
All projects →
About
More about me →
Hong Kong banking, then a Waterloo MBET, then Toronto startups. Hired to sell, I keep ending up building the system the job needs.
Outside work: guitar, photography, retro handhelds, coffee and travel.
Open to Founding AE and GTM Engineer roles at early stage B2B and AI companies.